Syndigo Wrapped 2023

The year 2023 marked a significant focus on partnerships in the Syndigo ecosystem. Syndigo started the year strong with two successful Partner Kick-Offs in Europe and North America, setting the right tone for 2023. These events facilitated insightful exchanges between Syndigo executives and partners.

The introduction of the Partner Advisory Board emerged as a crucial catalyst for ongoing innovation, serving as a vital feedback channel to Syndigo Product leadership. The first in-person meeting of the board at Syndigo Partner Connect in Chicago marked a significant milestone. Additionally, Syndigo launched the Partner Portal for lead management and established the Partner Support Desk to directly address partners’ queries. Skill enhancement took center stage through tailored product and sales training. In conjunction with other initiatives, Syndigo extended monthly consulting for partners, emphasizing collaborative growth. These nuanced yet transformative changes bear testament to Syndigo’s commitment to shaping the future of Master Data Management.

In the technical sphere, 2023 was a chapter of constant innovation, evolution and strategic advancements at Syndigo. Syndigo devoted itself to refining user experiences, particularly within the user interface (UI). Acknowledging the pivotal role the search functionality plays in a user’s journey, Syndigo made enhancements to the search experience by introducing various operators. The introduction of the Dynamic Authorization model was also a key highlight. This feature empowered users with exceptional control over permissions, dynamically aligning access permissions with specific business use cases.

Another noteworthy feature is the ability to generate sequence numbers within the application using business rule keywords. This serves as a unique identifier generator, making data organization more straightforward within the MDM framework. The introduction of the download and upload UI configuration files feature democratized what was once exclusive to developers, with access extended to anyone who needs to manage UI configurations independently.

In the realm of transparent data management, Syndigo gave a real boost to the System Monitoring Throughput Report. This insightful tool empowers MDM practitioners to track the average and peak throughput of their tenant, enabling data-driven decision-making and efficient data management practices.

These enhancements have contributed to a more dynamic and user-centric experience within Syndigo’s platform. They are a testament to Syndigo’s commitment to staying at the forefront of technological evolution. The initiatives undertaken on the Partner front underscore Syndigo’s holistic approach, acknowledging that growth and success are best achieved through collaborative efforts. We look forward to continuing our journey of growth and enablement with Syndigo, in 2024.

ThoughtSpark Named to Syndigo’s Inaugural Partner Advisory Board

Houston – Sep 12, 2023

Syndigo, a leading provider of product information management and content syndication solutions, announced selections to its Partner Advisory Board (PAB), naming ThoughtSpark as an inaugural member.

HOUSTON, Sept. 12, 2023 /PRNewswire-PRWeb/ — The PAB represents an exclusive set of partners, selected based on deep knowledge of the industry and Syndigo solutions. The PAB will provide an important industry perspective and solution feedback channel to Syndigo Product leadership, enabling continued solution innovation that benefits brands, distributors, retailers and their customers.

“Partner Advisory Board (PAB) reaffirms Syndigo’s commitment to grow with the partners,” said Amit Rai, President, Thoughtspark. “I am excited to be invited to the inaugural PAB. As an Enabler, Thoughtspark is strategically placed to positively impact both Syndigo and its partners and I’m honored to represent the collective insights and expertise of my team in this forum.”

“We work very closely with our partners to deliver strategic outcomes for our customers. The Partner Advisory Board is an important mechanism for us to get even closer to the insights that our partners can bring,” said Dominic Citino, Syndigo SVP, Alliances.

Syndigo serves a wide variety of client verticals, including Retail, Consumer Goods, Grocery, Healthcare, Oil & Gas and Manufacturing, and is the only company named a Leader across Gartner, Forrester and IDC analysts.

About ThoughtSpark:

ThoughtSpark stands as the pioneering Enabler in the Syndigo ecosystem. Driven by its passion to see the ecosystem flourish, ThoughtSpark’s endeavor centers around empowering Syndigo’s System Integrators (SIs) across the globe. As Enablers, we help the SIs sell more, implement better and scale faster with our specialized offerings.

With over 70 Syndigo experts spread across US, Canada and India, Thoughtspark partners with Global SIs, Niche SIs as well as first-time SIs of Syndigo as they look to establish and grow their Syndigo practice. For more information, visit or follow us on Linkedin.

About Syndigo:

Syndigo powers modern commerce by enabling the continual flow of data and content throughout the entire commerce ecosystem. With industry-leading product information management (PIM), master data management (MDM), syndication, and analytics, combined with the largest two-sided network for content distribution, we deliver accurate information that improves decision-making and accelerates sales on every shelf.

Syndigo serves more than 12,000 manufacturers, and 1,750 retailers and distributors globally across key industries including grocery, food service, hardlines, home improvement/DIY, pet, health and beauty, automotive, apparel, oil & gas, and healthcare. For more information, visit or follow us on LinkedIn.

Media Contact:

Amit Rai, ThoughtSpark,
1 (832) 907 2475

ThoughtSpark and DataIO unite to pave the way for a Data Revolution

Houston – December 04, 2023

In a pivotal move, ThoughtSpark and DataIO, have joined forces, emerging as ThoughtSpark.

This transformative collaboration is set to redefine the business landscape through the exploration of limitless data possibilities. Rooted in their shared drive for excellence, dedication, and a passion for Data, this marks the dawn of a new era empowering businesses to harness the full potential of data-driven solutions.

Founded on ThoughtSpark’s steadfast commitment to delivering exceptional services and fostering groundbreaking data innovation, the inclusion of DataIO is a strategic move to elevate collective capabilities. DataIO was a leading force in Syndigo’s Master Data Management and Product Information Management platform, offering unparalleled implementation and consulting services. With its successfully built army of skilled Syndigo experts, it was a key partner specialized in implementing the Syndigo MDM platform, setting industry standards for excellence.

ThoughtSpark and DataIO, both renowned for their excellence and expertise, are poised to combine their strengths and resources, offering a comprehensive suite of services. Ushering businesses into a Data revolution, they bring strategic insights and tailored data solutions to the forefront.

Upen Varanasi, Chairman of ThoughtSpark, stated, “At ThoughtSpark, we want to facilitate growth and progress across industries, by empowering companies to harness the power of Data.”

“This merger signifies a pivotal moment in our journey, we look forward to the adventure that awaits us.”, said Amit Rai, President, ThoughtSpark.

Samarth Mehta expressed his excitement, saying, “At ThoughtSpark, we want to help companies realize the full potential of their Data through better Data Management,” General Manager at ThoughtSpark and former Founder & CEO at DataIO.

About ThoughtSpark:

ThoughtSpark, now a powerful union of DataIO and ThoughtSpark, is an Enterprise Data Management Consultancy that transcends the conventional boundaries of being just another data company. It also stands as the pioneering Enabler in the Syndigo ecosystem, passionately driving the empowerment of Syndigo’s System Integrators (SIs) globally. Simultaneously, it is taking its commitment to data to new heights, leading the way forward in Enterprise Data Management Consultancy with cutting-edge technologies and tailor-made solutions for a multitude of industries.

Media Contact:

Amit Rai, ThoughtSpark,
1 (832) 907 2475